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We take two approaches to developing the insights you need: sourcing sharper insights that give you an edge for significantly less. 

One approach we take is to develop the scale and efficiency that bigger, more well funded enterprises enjoy. We then split those resources across many other users who don't have the benefit of enormous budgets. 

We also mine historical publications and the performance of companies in decades past to develop like scenarios and extrapolate future projections and insights. While never 100% accurate, this certainly delivers an edge, and it delivers this edge well short of recreating the wheel.